Ullo Featured in New York Magazine: A Smarter Way to Enjoy Wine
For many wine lovers, the joy of a great glass can sometimes come with unwanted side effects. Headaches, flushing, or a general feeling of discomfort have led more people to question what’s really in their wine, and whether there’s a better way to enjoy it.
In a recent feature, New York Magazine took a closer look at the Original Üllo Wine Purifier and explored how it helps wine lovers enjoy their favorite bottles without the sulfites that can detract from the experience.
The Problem with Sulfites
As the article explains, sulfites are added to nearly all wines to preserve freshness during transport and storage. While effective for winemaking, they’re no longer necessary once the bottle is opened. For many people, these preservatives are linked to common wine side effects and a harsher taste.
This growing awareness has left wine drinkers searching for a solution that doesn’t compromise flavor, balance, or the character of the wine itself.
How Üllo Works
According to New York Magazine, what sets Üllo apart is its patented Selective Sulfite™ Technology. Rather than stripping wine of its natural compounds, Üllo’s filter selectively targets sulfites while allowing the wine’s aromas, tannins, and flavors to flow through untouched.
The result is wine that tastes smoother and more vibrant, often with sulfite levels reduced to a naturally occurring range that’s undetectable in most wines.
More Than Just a Filter
The article also highlights Üllo’s thoughtful design, including its adjustable aeration feature. With a simple twist, wine lovers can choose to aerate bold reds or preserve the delicate balance of whites and rosés, all while purifying each pour.
Each filter purifies an entire 750ml bottle, making it both practical and economical compared to single-glass alternatives.
Why Wine Lovers Are Paying Attention
With millions of glasses purified worldwide and thousands of five-star reviews, Üllo has become a go-to solution for those who want to enjoy wine without compromise. As New York Magazine notes, the appeal lies in its simplicity, effectiveness, and respect for the wine itself.
It’s not about changing wine. It’s about restoring it.
Read the Full Feature
To dive deeper into how Üllo works and why it’s resonating with wine lovers everywhere, you can read the full New York Magazine article here:
How to Enjoy Wine Without the Sulfites – New York Magazine
Whether you’re newly curious or already part of the Üllo community, it’s exciting to see thoughtful conversations around wine, wellness, and enjoying every sip the way it was meant to be enjoyed.